The world of chocolate is constantly evolving: its traces and its path are clearly visible and actionable because chocolate can be pleasure, taste, emotion but also play.
Chocomi is a temporary, fresh, young and captivating space, entirely dedicated to the world of chocolate and to all its many enthusiasts, especially millennials.
The project is divided into two spaces: the first, more communicative, is characterized by a graphic wall designed to be the suitable background for interviews or videos made to customers about the sensations that chocolate gives them. Separated from the entrance thanks to this wall, there is the space for tasting and selling the product with an innovative display layout: a contemporary color palette and a large counter for the display and tasting of chocolate-based products allow enthusiasts to enter the world of chocolate.
The team of La Costruzione del Gusto realized the interior design, the set-up project, the graphic design and the visual marchindising project.